Friday, May 18, 2012
IAB News

30

Apr

2012

ad:tech Singapore Continues to Drive Asia's Digital Development

Asia’s premier digital conference to offer an unrivalled opportunity for the interactive marketing community to discover new practices and technologies for the fifth time

Author: Ranji David

SINGAPORE  April 30, 2012 – dmg::events, the leading conferences and exhibitions organizer for the global digital marketing community, today announced the comprehensive conference and speaker line-up for ad:tech Singapore 2012,  Asia’s premier digital marketing conference and exhibition. With the theme “Driving Asia’s Digital Development,” the conference will feature six comprehensive tracks, seven keynotes and 36 breakout sessions. The fifth edition of ad:tech Singapore will be held on June 13 and 14 at Suntec International Convention & Exhibition Centre.

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19

Mar

2012

Digital Advertising Spend in Singapore Grows To Over S$60m in H1 2011: IAB

Steady climb shows digital spend on track to cross S$100million mark

Author: Ranji David


Singapore, March 19, 2012 -- The Interactive Advertising Bureau Southeast Asia (IAB SE Asia) Singapore Chapter today released the Singapore Online Advertising Revenue Report reflecting Digital Ad Spend at S$60.31m for the period January to June 2011. The figures account for 8%of the total advertising expenditure in Singapore. Jointly commissioned by the Media Development Authority (MDA) and the IAB SE Asia, Singapore Chapter, the report was compiled by PricewaterhouseCoopers LLP to provide an analysis of the online and interactive advertising market growth and trends.


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